Experienced CTO. Industry Expert in Ecommerce, Targeted Marketing, Engineering, and WordPress.   Passionate about UX, AI, VR. Ex-Pro Surfer. 23+ Years Career.

Drafts

I’ve been blogging for 10+ years though I’m relaunching my blog detailing my 23 year career in the web industry. Here are some articles/posts that I have been working on in ‘draft’ mode. Please let me know if there is an article you would like to see posted.



  • "Failure... that is how I succeed" #quote (ID: 1248)
  • "Simplicity is the ultimate form of sophistication" #quote (ID: 1249)
  • Agencies should not be hosting websites and this is why... (ID: 1596)
  • Agency vs Corporate vs Startup vs SMB vs Contractor (ID: 1148)
  • Agile vs Scrum vs JIRA (ID: 1497)
  • Always question the code library you're using (ID: 252)
  • Analytics is beyond numbers/clicks, it's more about understanding intent (ID: 1243)
  • Automated Websites (Stealth Mode Startup) - CTO (ID: 503)
  • Bad Management = Listening to developers without questioning back (ID: 1232)
  • Bad Management = Not having a dire to Win (ID: 1250)
  • Bad Management = Stubbornness and Pride (ID: 1231)
  • Best approach for effective change… Patience (ID: 1566)
  • Bringing in Contractors to the team (ID: 1516)
  • Clients of an Agency. Always ask for a price breakdown (in detail). (ID: 1580)
  • Code should tell a story (pretty formatting) (ID: 1518)
  • Copy/paste developers should still write original code (ID: 253)
  • Dear Recruiter, NOOOOO I Do Not Want To Give You The Last 4 of My SSN # (ID: 1769)
  • Design to the user, not to the screen (ID: 260)
  • Developing a web application on the WordPress "framework" (ID: 1592)
  • Don't let "black box" development happen (ID: 1522)
  • Ecommerce is not about products, it's about predicting and closing sales (ID: 1176)
  • For Developers... a 9-5 / 8hrs a day shift doesn't cut it (ID: 1512)
  • Front-end vs Backend Development (it's night and day) (ID: 1574)
  • Getting into your programming "groove" (my approach) (ID: 1035)
  • Good Manager = Always take time to help... always (ID: 1514)
  • Good Manager = Being a Coach (ID: 1149)
  • Good Manager = Being on top of the political climate of your industry's future (ID: 1636)
  • Good Manager = Don't be a people pleaser (ID: 62)
  • Good Manager = Enhance production, Embrace innovation (ID: 258)
  • Good Manager = Errors are yours and yours alone (ID: 256)
  • Good Manager = For the 'best interest' of your team... not your own (ID: 1251)
  • Good Manager = Grow your team's skills... with humility (ID: 1150)
  • Good Manager = Listen, Learn, then Lead (ID: 64)
  • Good Manager = Patience (ID: 1601)
  • Good Manager = Protecting your team... without question  (ID: 1528)
  • Good Manager = Resolving team conflicts (ID: 257)
  • Good Manager = Take risks (with confidence) (ID: 1238)
  • Good Manager = The buck begins and stops with you (ID: 255)
  • Good Manager = Understand your team's strengths and weaknesses (ID: 1151)
  • Good SEO = Going well beyond titles and tags... like way beyond (ID: 1638)
  • Good user experience is about the user's mood (not their personality) (ID: 261)
  • Hire passion, not talent (ID: 1229)
  • How can you manage without metrics?? (ID: 1174)
  • How to vet an Agency as a Client (from an insider) (ID: 1252)
  • I 'write code' and that's all most Recruiters ever seem to focus on :/ (ID: 1240)
  • I don't get why Vine was not successful. Seriously can someone help me understand?? (ID: 1611)
  • I'm either over qualified... or under qualified. Blah blah blah. (ID: 1108)
  • In an Agency the Client is your boss and mentor (ID: 1520)
  • Innovation Requires Risk (ID: 1033)
  • Interviewing Developers (finding the Engineer) (ID: 1564)
  • Jiffy Lube (Variable Data Printing) (ID: 1640)
  • Managing a young developer vs a seasoned developer (ID: 1572)
  • Me Experience as a Consultant (freelance) (ID: 1586)
  • Most Drupal Developers... are not really Developers (PHP) (ID: 1159)
  • Most technology Recruiters do not understand technology (ID: 1175)
  • My Advice: Starting a career as a Project Manager (ID: 1121)
  • My Advice: Starting a career as a Web Developer (ID: 1119)
  • My Experience as a Certified Project Management Professional (PMP) (ID: 1568)
  • My Experience as a Chief Executive Officer (CEO) (ID: 1605)
  • My Experience as a Chief Technology Officer (CTO) (ID: 1603)
  • My Experience as a Corporate Executive  (ID: 1584)
  • My Experience as an Engineer  (ID: 1588)
  • My Experience fixing flawed architecture/development (damage control) (ID: 1535)
  • My Experience in Ecommerce  (ID: 1590)
  • My Experience in Public Relations (damage control) (ID: 1532)
  • My Experience with corporate red tape (bureaucracy) (ID: 1560)
  • My Experience with Marketing and IT (projects) (ID: 1562)
  • My Experience with Rebranding Your Company (ID: 1582)
  • My Experience with SEO (and it's opinionated) (ID: 1407)
  • My Experience with Website Redesigns (ID: 1594)
  • My life as a Father (ID: 1177)
  • My life as a Minimalist (ID: 1239)
  • My love/hate relationship with Drupal (ID: 1160)
  • My love/hate relationship with New York City (NYC) (ID: 262)
  • My love/hate relationship with technology automation (ID: 1246)
  • My love/hate relationship with WordPress (ID: 1161)
  • My own flaws as a Manager (ID: 1167)
  • My own flaws as an Engineer (ID: 1224)
  • My personal experience running a startup (CEO, SocialSimple) (ID: 1170)
  • My professional experience running a startup (CEO, SocialSimple) (ID: 1169)
  • My unintentional 4 years as a Consultant (ID: 1171)
  • Never, never, never disperage your client (to your team) (ID: 1164)
  • No I cannot fix your computer. No I am not in IT (ID: 1503)
  • PHP Development. Scripts, Websites, Plugins, and Enterprise. (ID: 1576)
  • Portfolio Management is not just Project Management (is so much more) (ID: 1609)
  • Premium Themes (WordPress/Drupal) are sometimes just a nightmare. I'll tell you why... (ID: 1578)
  • Quality development is not about the technology stack, it's how it's coded (ID: 1242)
  • Responsive design is not only formatting to the screen (ID: 68)
  • Scrambling for results only causes chaos (Project Management) (ID: 1499)
  • Scrum is not Project Management (it's only a slice of the pie) (ID: 82)
  • SEO is well beyond keywords and descriptions (ID: 1162)
  • Social media Founders owe their users financial rewards. Why is nobody else saying this?? (ID: 1236)
  • Social Media is more then updates... (ID: 1235)
  • Sometimes developers do not make good Managers (ID: 1244)
  • Sometimes the best talent are weird or abrupt (in personality) (ID: 1526)
  • Sometimes top talent is unjustly perceived as flawed (ID: 1233)
  • Speak up (at work)... more so if you fear it (ID: 1247)
  • Technology is not black and white, it's very opinionated (like politics) (ID: 254)
  • Technology is still flawed... and it's 2017 (ID: 1166)
  • The beauty of API development (ID: 1225)
  • The Client is always right (as an Agency) (ID: 1165)
  • The complexity of 'targeting marketing' through data analysis (ID: 1123)
  • The complexity of finding a WordPress Developer (PHP) (ID: 1505)
  • The costly flaw in static development (ID: 1163)
  • The fight between Marketing and IT (ID: 259)
  • The lack of documentation (in development) is more damaging then you think (ID: 1598)
  • The Manager of technology teams today are missing the mark (ID: 1172)
  • The never pleasant task of firing (or layoffs) (ID: 1530)
  • There is a difference between a Developer and an Engineer (ID: 1168)
  • These everyday simple inventions fascinate me (ID: 1621)
  • Top Talent is your key to success... always remember that (ID: 1228)
  • Unfortunately most Agencies care more about money then the Client (ID: 1241)
  • Variable Data Printing "Purls" (Personalized URLs) (ID: 1642)
  • Web Application Engineers vs Script Developers (ID: 1613)
  • Web Development is NOT one size fits all (ID: 1501)
  • Websites are no longer text and photos... I want VR websites (ID: 1524)
  • What I'm most passionate about... Personalized User Experiences (ID: 1237)
  • What I've learned most after 22 years in the Web technology industry (ID: 1230)
  • What makes an outstanding Designer (ID: 1227)
  • What makes an outstanding Developer/Engineer (ID: 1226)
  • When everything is a "priority" (ID: 1510)
  • Why I don't do coding during interviews (ID: 1495)
  • Why I love love love Google AMP (Amplified Mobile Pages) (ID: 1114)
  • Why I'm a strong advocate for work queue "tickets" (ID: 1173)
  • Why Top Talent is always hard to find (ID: 1234)
  • Why you should hire me (bragging) (ID: 1029)
  • Why you should NOT hire me (being honest) (ID: 1031)
  • You always need a Project Plan... always! (ID: 1245)